Katy Perry has announced the launch of Katy Perry NFTs for her fans worldwide.
The ‘Roar’ hitmaker has teamed up with Theta Network to create the non-fungible tokens which will celebrate her ‘Play’ residency that will take place at the brand new Resorts World Las Vegas hotel beginning in December 2021.
As part of the partnership with Theta Network, Katy will also acquire a minority interest in Theta Labs, alongside her talent agency Creative Artists Agency (CAA).
Revealing her NFT project, the pop superstar said: “I’m both excited and curious to be launching my first ever NFTs later this year with Theta Network.
“This is a new, unique opportunity to connect with my fans around the world even if they aren’t with me in Las Vegas. I can’t wait to dive in with the Theta team on all the exciting and memorable creative pieces, so my fans can own a special moment of my residency that’s both a digital collectible as well as an IRL experience.
This is the first-ever Las Vegas residency to feature exclusive NFTs commemorating the events, making them a one-of-a-kind collectible for her fans across the globe.
Revealing more details on her Twitter account, Katy, 31, posted: “Excited & EyescuriousEyes to be launching my FIRST ever #NFTs later this year w/ @Theta_Network
“Look out for memorable & creative moments from my Mushroom residency Mushroom that’s both a digital collectible AND an IRL experience Face screaming in fearTANGIBLEFace screaming in fear Pre-register for more info! https://katy.thetadrop.com“