Major Beauty Brand NARS Joins NFT Craze – Yahoo Finance

major beauty brand nars joins nft craze yahoo finance

Major Beauty Brand NARS Joins NFT Craze – Yahoo Finance

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BeInCrypto –

The popular beauty brand NARS joins the growing list of brands and public personalities within the fashion and beauty industry to take advantage of the NFT hype. 

Over the weekend NARS beauty launched its first ever series of NFTs. The digital collectibles auctioned off on Truesy, an online marketplace for non-fungible tokens (NFTs).

NARS based the NFT art series off of their well-known “Orgasm” product line. In doing so, the brand commissioned DJ and music producer Nina Kravis, multi-medium artist Sara Shakeel, and designer Azéde Jean-Pierre. The release of the “Orgasm”-inspired NFTs intentionally lined up with National Orgasm Day on July 31st. 

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